Welcome to New Hampshire
This project involved the design of a logo for Breakfast On The Connecticut, is a peaceful B&B in New Hampshire, surrounded by nature, overlooking the Connecticur River and the hills of Vermont.
Category
Logo Design
Tools
Illustrator
Category
Logo Design
Tools
Illustrator
The previous logo included a small illustration of the hotel itself and the vegetation that surrounds it.
It did fit the hotel’s style and atmosphere, but was quite outdated and not very versatile. The illustration is quite small compared to the text, which makes it hard to identify when the logo’s size is reduced.
In the new logo, I kept the depiction of the hotel and the surrounding areas, this time including the Connecticut River. I used a more minimalistic and modern approach, but trying to keep it classical and timeless; elegant but suitable for a rural environment.
I kept a similar colour scheme, using a warmer, golden yellow-brown for the logo and paiting it with a deep forest green as a secondary branding colour.
The following pictures show the hotel and the surrounding views, that were the major inspiration in the creation of this logo.
